Cake Boss Packaging

Cake Boss

Who doesn’t like the Cake Boss? I worked with Discovery Communications and Carlo’s Bakery to define blend flavours, packaging look the photography on this project.

The team had some existing products that we referenced to come up with a cohesive look as we worked toward brand extension. We introduced blend differentiation with unique colours and imagery and then defined a few different visual elements to make the packaging stand out to consumers.

Project Info


Single Cup Coffee / TLC Discovery Communications


Packaging Design